HERALBONY BUDDY WEEK2025

HERALBONY
BUDDY WEEK

Running alongside your partner as an exceptional "buddy"
- Heralbony Buddy Week -

2025/3/21-4/2
3/21 "World Down Syndrome Day"
4/2 "World Autism Awareness Day"

To take action all over the world,
Two international days established by the United Nations
What can we do?

At HERALBONY, we will celebrate the period when these two international days occur.
We've named it "HERALBONY BUDDY WEEK."
During this period, we will accompany each other as unique "buddies."
In order to raise awareness of "autism" and "Down syndrome" among many people,
This year, in addition to posting opinion ads in newspapers,
Selling limited edition products and planning events.

Beyond the frameworks of "autism," "Down syndrome," and "disability,"
Towards a world where everyone can live as they are, as irreplaceable individuals.

#HERALBONYBUDDYWEEK
#WorldDownSyndromeDay #WorldAutismAwarenessDay

画像：キャッチコピーとして「いつか偏見も除去されますように」と書かれている。下に、嬉しそうに笑顔を見せる、ダウン症の画家おおやみさき。画像おわり

About research that could remove the chromosome that causes Down's syndrome
There was news.
Reactions to the news included:
"It's great that there are fewer unfortunate people." "There should be fewer unfortunate people."
There were some voices like that.
But, I want you to stop and think about this for a moment.
Are people with Down Syndrome really "pitiful"?
According to one survey, 80% of people with Down Syndrome
"I feel happy every day," she answered.
Unconscious "prejudice" can sometimes create distance between people and make life difficult for them.
The elimination of such prejudices is
This can only be achieved through the power of the human heart, not through the power of technology.
People with and without disabilities can understand each other,
We aim to create a society where people can walk their own path to happiness.

March 21st is World Down Syndrome Day.

On March 21, 2025, the Japan Down Syndrome Association and Heralbony jointly published an opinion advertisement.

Give Your Voice

Let's start by thinking.
Tell us your opinion

画像：ダウン症の作家、おおやみさきが絵を描いている横顔。黄色の色鉛筆を手に、紙面にのめり込むように夢中で描き込んでいる。画像終わり

This opinion ad is not an action intended to attack or blame anyone.
This opinion advertisement is an action that allows each and every person to face and think about this issue during BUDDY WEEK.

Please share your thoughts on social media using the hashtag below.

#HERALBONYBUDDYWEEK
#WorldDownSyndromeDay #WorldAutismAwarenessDay

画像：ヘラルボニー銀座店に並ぶ、限定Tシャツ三枚。それぞれ、自閉症の作家こばやしやすひろによる青いアートが正面にプリントされている。画像おわり。

Exclusive to "HERALBONY BUDDY WEEK 2025", we will be releasing a limited edition T-shirt with a serial number featuring art by Yasuhiro Kobayashi.

You can purchase it at HERALBONY LABORATORY GINZA or the official HERALBONY online store.

The blue art, which represents healing, hope, and calmness, is faithfully printed on the symbolic color of Autism Awareness Day. Only 15 pieces of each art will be produced, making this a special T-shirt.

The three works used this time are based on the color blue, which is the symbol color of Autism Awareness Day. From the mountains where you can feel the clear air to the majestic Adriatic Sea, to a scene of relaxing in the waves, there is no two "blues" that are the same. Please feel the message of HERALBONY, which aims to create a world where people can live as they are, as irreplaceable individuals, beyond the frameworks of autism, Down's syndrome, and disabilities.

Official Online Store

EVENT

Autistic author Yasuhiro Kobayashi appears at HERALBONY LABORATORY GINZA

画像：作家こばやしやすひろの肖像。yasuと胸に書かれた黒いトレーナーを着て、強いまなざしでこちらを見つめている。画像おわり

On Wednesday, April 2nd, World Autism Awareness Day, autistic artist Yasuhiro Kobayashi will be present at the Heralbony store in Ginza.

The store's atelier space allows customers to spend time interacting with artists as they create and relax.

Date and time: As soon as the exact time has been decided, we will announce it on this page and on our official SNS accounts.
Location: HERALBONY LABORATORY GINZA
Participation fee: Free

*The event may be canceled at short notice due to weather or the artist's health condition.

Blue Items

You can also wear them to show your support. We have collected products that use blue, the common symbolic color of both World Down Syndrome Day and World Autism Awareness Day.