The story of our first product, the necktie
Good evening, this is Marie, a HERALBONY staff member.
Do you know what the first product that HERALBONY created was? Today, we will tell you the story behind our first product, the necktie, which is our "origin" and is still loved by many customers today.
>See all ties
>See all ties
An unusual tie that seemed impossible to realize
It all began with a proposal titled "Lumbinii Thailand."
Takaya and Fumito, the representatives of HERALBONY, were deeply impressed by the Lumbini Museum in Iwate and decided to share its uniqueness with many people. The first thing they came up with was a necktie with art woven into it using silk.
> Necktie "(Untitled) (Blue)"
Midori Kudo
> Necktie "(Untitled) (Blue)"
Midori Kudo
When I thought about how to express the unique texture that is created by repeating motifs and patterns, and the unevenness created by strong brush pressure, the idea of "weaving it into textiles" was born.
Despite being an unprecedented project, it was well received by Itagaki Takashi (Art Director of Lumbini Museum), who understood Takaya and Fuminori's strong feelings, and the commercialization project got off to a smooth start.
However, the search for a partner manufacturer was a tough one. They were turned away repeatedly, and even when they thought they had finally been listened to, they continued to be turned down, with the excuses being that "it is not realistic to manufacture using the number of colors required to faithfully reproduce art on delicate silk," and "it is not profitable."
>See all ties
>See all ties
We support everyone who takes on challenges.
Silk Shine
>Tie "Maze"
Yu Takada
But all of this changed with a fateful encounter with Ginza Taya, a long-established men's goods store. The neckties are woven by artisans in the company's own studio in Yamagata Prefecture, with meticulous attention to detail, from the art used to the trimmings, to create a finish that fully expresses the inherent charm of artwork.
Amazing Japanese craftsmanship and a passion for extraordinary art have brought to life a tie that was never thought possible.
>See all ties
>For more details, see "HERALBONY 100 Year History"
> Necktie "(Untitled) (House)"
Kiyoshi Yaegashi
> Necktie "Word Processor"
Michiyo Yaegashi
>See all ties
>For more details, see "HERALBONY 100 Year History"
> Necktie "(Untitled) (House)"
Kiyoshi Yaegashi
> Necktie "Word Processor"
Michiyo Yaegashi
Ties with such stories have continued to shine on the collars of adventurous people, from the days of MUKU, the predecessor brand of HERALBONY, to the present day.
At last year's M-1 Grand Prix 2024, the twin comedy duo Daitaku competed in the finals wearing Michiyo Yaegashi's "Word Processor" and Kiyoshi Yaegashi's "(Untitled) (House)."
>See all ties
>See all ties
>See all ties
>See all ties
Last season's items
Affordable prices at "HERALBONY OUTLET"
>Water bottle "Susuki"
Masahiro Fukui
¥5,280→¥3,696
>Shirt jacket (B) "The Habit of Gathering"
Teppei Kasahara
¥59,400→¥41,580
At "HERALBONY OUTLET," you can purchase previous season's items at affordable prices while maintaining high quality and paying the art license fee to the artist. Since there are limited quantities and no plans for resale, please purchase the items you are interested in as soon as possible.
>HERALBONY OUTLET
